Craig Morgan and his family will be the focus of a new TV docuseries airing on UP TV called Morgan Family Strong. The series will follow Craig and his close-knit family — wife Karen, daughter Alexandra, and sons Kyle and Wyatt — at home and on tour as they come together around the heartbreak of losing their son and brother, Jerry, in a tragic accident, by launching the family’s passion project – Morgan Farms. Morgan Family Strong will premiere on Thursday, March 1st at 9:30 pm ET.

Craig told People.com, “The show is really about how, as a family, we do things — with me being who I am and traveling as much as I do, I felt like it was the right time for us to open up a business together, as a family."

This season on Morgan Family Strong, viewers will see the Morgans juggling life at home and on the road including opening a family store – The Gallery at Morgan Farms – and Craig writing new songs for an upcoming album. The family will also explore the Alaskan wilderness on vacation, take the stage at the Grand Ole Opry and celebrate birthdays and other milestones along the way.

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